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About Blue Water Marketing
We built the Trident Framework because we were tired of watching good brands get bad advice.
The Founder
Meet Chris Marrano
Before founding Blue Water Marketing, Chris spent years in the trenches managing millions in ad spend for eCommerce brands. He saw the same pattern everywhere: agencies optimizing for the wrong metrics, brands scaling losses without knowing it, and creative strategies that were anything but strategic.
The Trident Framework was born from frustration. After watching too many brands hit a growth ceiling because their agencies did not understand unit economics, could not produce winning creative systematically, and had no framework for scaling profitably, Chris built the system himself.
Today, Blue Water Marketing is an 18-person team that has helped 150+ eCommerce brands break through their growth ceilings, managing over $50M in ad spend across 8+ years. Every dollar of that growth was profitable, because the Trident Framework does not allow for anything less.
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Brands Served
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Managed Ad Spend
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Years of Results
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Team Members
The Team
18 People. One Mission.
Every account at Blue Water Marketing is managed by senior strategists who have scaled DTC brands before. No junior hand-offs. No outsourced media buyers. The person on your strategy call is the same person optimizing your campaigns.
Our Stuart, Florida office houses media buyers, creative strategists, data analysts, and an in-house content production studio. Every creative concept we test for your brand is built right here.
The Trident Philosophy
Most agencies master one thing. We built a system where financial precision, creative strategy, and strategic scaling work as one unified growth engine.
Data Over Opinions
Every decision is backed by numbers. We measure, test, and optimize based on real performance data, not hunches.
Profitability First
Revenue is vanity, profit is sanity. We optimize for contribution margin and real business outcomes, not vanity metrics.
Systematic, Not Reactive
Growth is not luck. It is a system. The Trident Framework ensures repeatable, scalable results across every channel.
Radical Transparency
You see what we see. Real-time dashboards, honest conversations, and no hiding behind jargon or cherry-picked metrics.
Ready to Work Together?
We are selective about who we partner with, because that is how we maintain the results that matter.
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